SARAH MAGUIRE PR
The Mission:
Sarah Maguire PR is a strategic communications consultancy with a focus on founder-driven food and beverage CPG brands. Sarah came to us looking to create a website that stood out in her industry as a PR consultant while showcasing both the services she provides and a portfolio of her past work. She needed a brand that was professional but also injected with her personal touch—one that would resonate with potential clients and clearly convey her unique expertise.
The SOLUTION:
Our team at Round Six Agency partnered with Sarah Maguire PR to craft a cohesive brand identity and multi-touchpoint digital presence that would position her as a leader in the PR space. Together, we strategized on how to organize her service offerings, creatively display her work with past clients, and inject her personality into the website to serve as a powerful client acquisition tool. The solution included:
Branding: We worked on defining Sarah’s mission, vision, target audience, and core values, ensuring that her brand aligned with her goals and spoke directly to her niche market of founder-driven CPG brands.
Creative Direction & Photoshoot Direction: To further elevate the brand, we collaborated on creative direction for photoshoots that would capture Sarah’s style and the essence of the brands she represents.
Visual Identity & Graphic Design: A sophisticated visual system was developed, including a modern and memorable logo, along with color schemes and typography that projected confidence and expertise.
Instagram Templates: To maintain a consistent look on social media, we created Instagram templates that offered flexibility while ensuring a cohesive brand presence across platforms.
Website Design & Copyediting: The website we built serves as the cornerstone of Sarah Maguire PR’s online presence, creatively showcasing her portfolio while offering clear, engaging content about her services. The multi-page site reflects Sarah’s expertise and injects her personality, making it a welcoming touchpoint for new clients.
The Result:
WWW.SARAHMAGUIREPR.COM
Round Six provided strategy, creative direction, photoshoot direction, branding (mission, vision, target audience, values, visual identity), graphic design, logo creation, and copyediting for Sarah Maguire PR. The end result was a fully realized brand identity and a website that not only stands out in the PR consultancy space but also plays a key role in Sarah’s client acquisition strategy. With streamlined services, creative portfolio displays, and a personalized approach, the site effectively connects with potential clients and showcases Sarah’s depth of experience.
Since launching the new brand and website, Sarah Maguire PR has experienced an uptick in website inquiries and social media engagement, with clients praising the clarity of her service offerings and the polished look of her digital presence. The newly designed Instagram templates have allowed for more consistent content, further establishing her brand in the digital space.
Conclusion
This project exemplifies how intentional branding and a well-designed digital experience can become powerful tools for client acquisition. By collaborating closely with Sarah Maguire PR, we were able to create a brand identity and website that reflected her expertise, showcased her work, and allowed her personality to shine through, setting her apart in the PR industry.
